CAI Management Team

Michael McRoberts, Founder and President
CAI’s Founder and President, Michael McRoberts, is the inventor of the CAI Game Book in-game football strategy system and method (U.S. patent number 9424615, granted August 23, 2016), and he is responsible for overseeing CAI’s product development and growth strategies. Michael has a Masters in Biomedical Engineering, and has spent the past 20+ years working as a statistician in the financial sector. Through his past work as a consultant with financial institutions, Michael developed methodologies that helped several leading financial institutions to make successful decisions in handling their portfolios and to gain an edge on the competition. As a lifetime football fan, Michael realized that his statistical knowledge could be applied to help professional and college football teams improve their game management decisions, thus giving CAI’s clients the best probability of winning. Michael received his B.S. in Biomedical Engineering from Northwestern University and has an M.S. in Bioengineering from Clemson University.

Brian Baker, Co-Founder and Executive Vice President
Brian Baker is CAI’s Executive Vice President. Brian is responsible for formulating CAI’s financial strategy and managing the company’s sales efforts and operations. Brian has over 20 years of experience providing sales operations, business planning, as well as financial and strategic guidance for early stage and Fortune 500 companies. Brian was most recently with Ingenious Med, where he was instrumental in helping the company grow from 3 employees in 2003 to over 150 employees in 2014, when the company was acquired by North Bridge Growth Equity. Brian has worked with several successful start-up companies, and founded and served as CEO for Pendentive Financial Solutions Group, an Internet-based collection service company. Brian received his B.A. from Northwestern University and he has an MBA in Finance and Management from the Robinson School of Business at Georgia State University.

Scott Ash, Director of Football Strategy
Scott Ash is CAI’s Director of Football Strategy. Scott is responsible for providing CAI’s clients with educational tools, weekly leading game preparation, and teaching teams about in game strategies. Scott works as the liaison between CAI and CAI’s customers, providing weekly strategy reports for each coaching staff. In previous seasons, Scott served as the on field strategy lead for head coach Rob Ash. Scott played baseball at TCU before earning his Bachelor of Sport Science from the United States Sports Academy.

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